Showing posts with label Swizz Beats. Show all posts
Showing posts with label Swizz Beats. Show all posts

A Tale of Two CDs - Only Built 4 Cuban Linx...PT II and The Blueprint 3

“Stop playing. / You know we run rap. / You know we done that. / Stop frontin, son. Put the gun back” - Raekwon


Two Emcees. Each from The Era. Each stepped into rap kicking ill rhymes revolving around the drug game. Each one etched his own, undeniable, legacy in the talisman of this rap shit by achieving the nearly unachievable: crafting a certified classic album.


This year, two legendary Emcees released highly anticipated sequels on the same day.


In various ways, Raekwon The Chef and Hova The God have walked perpendicular career paths since their nineteen-nineties debut. Rae of course experienced immediate classic status as a part of the ubiquitous Wu-Tang Clan and then again as a solo artist with the release of “The Purple Tape” (Only Built 4 Cuban Linx...). And although he would continue to maintain lyrical credibility as a part of later Wu releases and notable guest appearances, his solo career has been littered with under promoted and unimpactful follow-ups (Immobilarity, The Lex Diamond Story). Eventually, it would seem, The Chef’s individual contributions to The Culture plateaued.


Jay-Z’s musical career, on the other hand, spawned from within the shadows of The Purple Tape and Illmatic and Ready To Die and All Eyes On Me - outmaneuvering Industry naysayers and popular opinion to become the most accomplished, most respected, most prolific Emcee in the history of Hip Hop. His musical career alone exemplifies constant progression with mixed in shots of brilliance - represented most potently on his most revered albums Reasonable Doubt, The Blueprint, and The Black Album. But what can The Company Man say about Jay-Z that you don’t already know?


September Eight, Two Thousand and Nine marks an interesting intersection between these two legendary Emcees. Raekwon’s Only Built 4 Cuban Linx...PT II is one of the most anticipated albums of the decade. All together, its been 4 years in the making complete with numerous production changes, guest appearances, label quagmires; you name it, OB4CL2 went through it. But with so much time and trepidation put into one project, not to mention that this is the sequel to one of the most celebrated albums of all time, can OB4CL2 live up to the astronomical hype?


Jay-Z’s The Blueprint 3 is without a doubt one of the most anticipated albums of 2009. Its the latest addition to the Blueprint series and in many ways represents Jay’s truest return to the album game since his 2003 pseudo retirement (Kingdom Come was like when Jordan came back wearing the four-five; a little rusty but still better than most. American Gangster was his conceptual excuse to step back into Reasonable Doubt mode and wash away Kingdom Come’s aristocratic undertones). The original Blueprint was a watershed moment in Hip Hop as it cemented Jay’s legacy as the undisputed title holder. The Blueprint 2 was....well, lets just say that The Blueprint 2 was “due.” Can part 3 restore the luster to The Blueprint brand?


“I’m talkin’ about music, I ain’t talkin about rap...” - Jay-Z


Jay-Z’s lyrical superiority on TB3 represents the best of rap music. Faux-progression and lapses into stagnant production represents the worst of rap music.


Raekwon’s dark images and crime rap depictions stereotypically represents the worst of rap music. OB4CL2’s unified sound scape and visual storytelling represents the best of rap music.


TB3 feels too long at 15 tracks. At 23 tracks, OB4CL2 feels too short.


Both artists enlisted several different top flight beat makers to craft their sonic backdrops. Where Rae’s production selection united to provide a cohesive sound supporting his album’s intentions, Jay’s production selection comes across as fractured and commercial, limiting his album’s intentions. Where Dilla and Rza and Dre and company seem to artistically compete for Rae’s best beat, Kanye and Pharrell and Swizz Beats and Timbo seem to compete for Jay’s top selling single.


On OB4CL2, every producer steps up. On TB3, Timbaland lets down.


The Blueprint 3 (complete with a week long media blitz including guest appearances on Letterman, Leno, Bill Maher, and a live concert broadcasted globally on Fuse TV) is CEO rap at its finest, packaged for today’s general consumer.


OB4CL2 (complete with early proclamations of classic status from fellow Emcees and those disenchanted with the Industry) is crime rap at its finest, packaged for longing Hip Hop heads.


The Blueprint 3, by design, symbolizes Hip Hop progression. Jay states he’s talking about music, he’s not talking about rap. Although his rhymes remain otherworldly throughout, stale beat selection (“On To The Next One”, 2 of 3 Timbo contributions) and repetitive commentary (“Off That”, “Reminder”) gravitationally pulls the progression back down to Earth. In the end, this album ends up being more about the raps than the music.


Only Built 4 Cuban Linx...PT II, by design, symbolizes a return to gritty, New York City Hip Hop. That good ‘ole Boom-Bap shit. Although Rae sticks to the least progressive rap subject (crime rap) throughout, otherworldly production and cinematic story telling propel his album out of this atmosphere. In the end, this album ends up being more about the music than the raps.


1995. The Era of wisdom. The Era of foolishness.


Two Emcees from that Era.


2009. Two sequels. The Blueprint 3. Only Built 4 Cuban Linx...PT II.

A Tale of Two CDs...


Read The Blueprint 3 review here.

Read Only Built 4 Cuban Linx...PT II review here.


The Blueprint 3 Album Review

I know. I know. The title is misleading. I mean, I haven’t even heard Blueprint 3 in its entirety. How can I possibly write an album review?


The answer?


I can’t.


But there is a “but”. Theres always a “but.” And here’s mine:


But...I have heard those same four underwhelming buzz generators leaked to the interweb over the past couple of months. And if “D.O.A”, “We Run This Town”, “Off That”, and “Reminder” are any indicator of how Blueprint 3 will ultimately sound, then the replay value potential looks bleaker than Memphis Bleek going platinum.


“D.O.A” with its commercialized rebellion and faux-trend-bucking represents supreme irony, if not hypocrisy, given that Jay-Z is a one-time president of Def Jam records. And that while El Presidente held office - where he truly was in a position to drive cultural change to the business and sonic side of this Rap Shit - he financially rode the major label bandwagon by pushing whichever Dirty South pump-faking drug-kingpin hard body. Translation: He didn’t do anything different from what was already in motion before him. He didn’t make any changes. And when he finally decides to address a Hip Hop issue, he chooses Auto Tune? Word???


“We Run This Town” is dope. Glad to have Rihanna back. Jay-Z drops two yawn inducing verses. And Kanye sounds like he finally surpassed his “Big Brother.” Not to mention that the track feels like T.I.’s “Live Your Life” which is a great thing if you don’t expect originality from your All-Time Greats.


“Off That” ushers in even more irony given that its supposedly about Jay’s futuristic lifestyle and always-ahead-of-the-game reputation but sports more stale swaggerific content (“Cashmere sweats / they come out next year / but they’re my last year sweats”) and a Timbaland beat circa 2006. Somewhere Justin Timberlake is waiting to break Drake’s other knee-cap for snagging his guest appearance. Unimpressive.


“Reminder” is a return to flossy Jay-Z bragging about his career legacy, dusting his shoulders off on all detractors. You know, stuff he pointed out on Blueprint 1, Blueprint 2, The Black Album, Kingdom Come, American Gangster. Stuff we’ve already heard before. Except the beat and hook are wacker than on any of the earlier editions. 0 for 2 for Timbo.


But, but, but, but wait it gets worse...” - Onyx, “Slam”


Here comes the biggest problem. Take a look at Blueprint 3’s track listing:


  1. What We Talkin' About ft. Luke Steele of Empire of the Sun
  2. Thank You
  3. D.O.A. (Death of Auto-Tune)
  4. Run This Town ft. Kanye West and Rihanna
  5. Empire State of Mind ft. Alicia Keys
  6. Real As It Gets ft Young Jeezy
  7. On To the Next One ft. Swizz Beatz
  8. Off That ft. Drake
  9. A Star is Bortn ft. J. Cole
  10. Venus VS. Mars
  11. Already Home ft. Kid Cudi
  12. Hate ft. Kanye West
  13. Reminder
  14. So Ambitious ft. Pharrell
  15. Young Forever ft. Mr. Hudson


As of today, Blueprint 3 stands 15 tracks in length. 3 of 4 of the leaked tracks are underwhelming if not unlistenable and expect “Run This Town” to get run into the ground by the end of September. Thats a quarter of the album already out of rotation! Plus, “D.O.A.” and “Run This Town” are back to back at track 3 and track 4 which means that - at best - I’ll rock the first two tracks then either skip or suffer through the next two tracks. Thats not a good ratio for the opening stretch on any album.


I haven’t heard the next three tracks, but “Real As It Gets” features Young Jeezy. Any track with words “featuring Young Jeezy” is an immediate red flag since the Snowman is subpar most of the time. And “On To The Next One” features Swizz Beatz which could be cool if the beat avoids sounding like the generic club soundscape he’s banked off of since “Upgrade You”. Which means if Jeezy gets an entire verse and Swizz delivers another “swing your Louie rag” two-crapper (I mean two-stepper), then The Company Man could find himself skipping 5 out of the first 8 tracks (including “Off That” at track 8)! But since I’m feeling positive today I’ll give Swizzy the benefit of the doubt. 4 out of the first 8 tracks! Toss “Reminder” on top of that and suddenly a third of the album is loaded with one-time listens!!!


We’re talking about replay value here. It doesn’t get any more important than replay value. The more you press “Skip” on an album, the less you want to listen to it again and again and again. And I’m an album cat. Singles are cool. Singles are played on the radio all the time.


But...I don’t listen to the radio either.